Psychological strength is a field that is growing exponentially. Currently, sports specific and clinical psychologists are being used by professional teams to increase individual competitive advantage. Similar to high performance fitness, psychological strength and conditioning will progress down from the professional ranks to the junior and minor programs. CKM holds strongly in the theory that performance in sport is largely psychologically influenced. Furthermore, the higher the performance level, the more parity amongst individual athletes. The result is a competitive advantage that consists of psychological strength, with minor advantages in physical attributes and work ethic.
Psychological conditioning can be utilized to improve mindset, focus, and concentration. A primary benefit that many forget is that psychological strength increases the ability that is improved though nutrition, and strength and condition. Therefore as a development resource CKM feels it would shorts sighted to not focus on improving our clients psychological strength.